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About In House Tax

About In House Tax

This weblog is a news and views site for tax professionals within the UK and international in-house tax community.  You will find information about appointments and people moves in and around the in-house tax market, issues affecting the in-house tax professional, opinions on the state of the tax job market, updates on tax technology, and other general thoughts of the day.

Hope you find it useful.

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Location: St Albans, United Kingdom

This site has been developed by Simon Godley, who also runs the niche tax recruitment company Talentpool Selection . Simon spends a lot of his time placing tax specialists into FTSE companies, large in-bound groups and some professional services organisations. He also recruits and is well networked around the UK tax technology and VAT markets.

Tax News

Microsoft will find small business software market tough

Friday, 16 November 2007


Source: Kevin Reed, Accountancy Age

Microsoft has been warned that it faces an uphill struggle in gaining ground in the small business software market if it does not focus on customer services, a rival warned today.

Following Microsoft's launch of Office Accounting in the UK yesterday, rival software provider MYOB said that while the move would expand the market as penetration was not high, the US software giantwould have to focus on customer service to displace existing customer bases.

'Small business owners want a partner that will support them and help them to grow their business, not just sell them software,' said Wayne Schmidt, managing director at MYOB.

'My experience is you need to be offering a complete support and service solution, not simply product. Having a deep relationship with accounting practices is also critical to the success.'

As part of its offering following the long awaited launch, Microsoft will launch a UK accountants' network and has taken an aggressive stance on its pricing; offering the product for free in certain circumstances.


SG comment: Given previous track record at launching their own products into established markets, I suspect Microsoft will make this work. Maybe at some point you be able to buy/download Microsoft tax software? That could be a bit too niche, even for Microsoft.

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